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Grameenphone online etiquette campaign brings light to numerous cyber issues

অক্টোবর ১৭ 2020

[Dhaka, October 17, 2020] Internet, since its inception, has made things possible for humankind. The need for connectivity and the Internet during our new-normal days is even more imperative than ever before. However, when the Internet unleashes the opportunities at an unprecedented speed, we also see a surge of wrongdoings using the technological feat. In many cases, such acts breach privacy, spread fake news, bully our future generation, and even hurt us emotionally and financially.

Grameenphone, as a leading connectivity partner in Bangladesh, believes in responsible behaviors in online space can help us safeguard our digital future. To create more awareness, Grameenphone has relaunched the online etiquette awareness drive' Internet er Duniya'e Jante Hobe, Kothay Apnar Thamte Hobe' (In the world of the Internet, you have to know where to draw the line). The campaign aims to evaluate and address the immense possibilities and challenges lying in the internet sphere beyond our understanding.

The campaign focused on our nation's five different cyber issues during the current times – fake profile, rumor, personal information, online bullying, and online harassment. It depicts a striking message of how certain people around the nation have been exploiting human/emotional vulnerabilities to spread fake rumors about the virus and its vaccines. 

The campaign focused on the overlooked aspects of how people's behavior differs from the digital world to the real world. It also portrayed how people share personal information freely online when they never do that in the real world. It raises questions of why certain people's traits change in the digital world when that individual does not commit such actions in the physical world. 

On top of it, the initiative again focuses on cyberbullying and online harassment, which seemed to have increased during the pandemic. 1/3 of the middle school students reported dealing with cyberbullying at least once a week to daily, and girls are getting cyberbullied three times more than boys. 

Sajjad Hasib, Chief Marketing Officer of Grameenphone, said, “The internet provides people means of entertainment, access to a vast amount of data, freedom of speech, an outlet for spreading information to a massive virtual audience, and several other things. The world of the internet knows no bounds and possibilities here are endless. However, with incredible ease of access to these powerful advantageous privileges, ignorance or lack of caution may undoubtedly cause distress in our lives. Hence, it has become vital for everyone to understand the do’s and don’ts of the way people should navigate the digital world safely and securely as we believe it is possible if we want.”

He also added, “Our last campaign got enormous positive response in making the nation more aware on the aspects of internet safety and as a connectivity partner of the nation, we also share the responsibility of making the nation more cautious.”

It is essential to have open dialogues about the potential risks on the Internet. Parents need to familiarize themselves with the online landscape to measure the endless possibilities of exploring the Internet and simultaneously know the potential risks associated with it. To facilitate the process, Grameenphone developed a parent's guide in partnership with UNICEF and Telenor. Additionally, since 2014, the company has been conducting outreach programs nationwide to create awareness and understanding of a safer internet environment for children and sensitize parents, guardians, and teachers.

Additionally, the Child Helpline 1098 provides support on any child safety issues, including online safety. Grameenphone conducts year-long campaigns on social platforms to generate awareness.

Md Hasan,

Head of External Communications


Phone: 8801711082469

About Grameenphone Ltd.

Grameenphone, part of the Telenor Group, is a leading telecommunications service provider in Bangladesh with more than 76 million subscribers. Since its inception in 1997, Grameenphone has built the largest cellular network in the country, covering nearly 95 percent of the country's population. With its brand promise to enable customers to “Go beyond”, Grameenphone seeks to help customers get the full benefit of mobile data and voice services and provide Internet For All. Grameenphone is listed on the Dhaka Stock Exchange.