Grameenphone has won 9 out of 50 awards in the first-ever Digital Marketing Awards organized by Bangladesh Brand Forum held recently, the highest won by any organization.
The leading digital services provider in the country won one Grand Prix award, four gold awards, and four silver awards in various categories. The Award ceremony was part of the 4th Digital Marketing Summit.
Grameenphone dominated in the “Best App” Category by bagging all the 3 awards of that category (Grand Prix for MyGP App, Gold for Telenor Wowbox and Silver for GPMusic). Grameenphone won the Gold for Best Use of Instagram category for Urai Icche Ghuri (Shakrain) campaign, Best Use of YouTube category for the Artcellism campaign, and the Best Use of Facebook category for GP Music Awards.
Moreover, the organization won the silver awards in Best Use of Data & Analytics category for the MyGP app, Best Short Form Video category for GP Father’s Day campaign, and Best Use of Mobile App category for GP Music-Shadhinotar Shurey campaign.
‘Grameenphone is a company that strives to leave a mark of excellence in any endeavor it undertakes. The number of awards won in the prestigious occasion is yet another proof of that. We are humbled by the recognition and motivated to do even better in the future, and we wholeheartedly thank Bangladesh Brand Forum and the jury who considered us worthy of the recognition,’ said Solaiman Alam, Head of Marketing at Grameenphone.
The awards were given under 13 categories that include app development, content marketing, technological innovation, use of data and analysis and use of the e-commerce platform.