Grameenphone Ltd., the largest telecommunications service provider in Bangladesh, has just surpassed the 20 million subscriber milestone.
“We are humbled by the trust placed on Grameenphone by more than 20 million subscribers,” observed Anders Jensen, CEO of Grameenphone.
“Grameenphone's premium brand image for providing the best quality network, innovative and useful products and services, and ensuring committed customer service are the main pillars of our success,” he added. “And we will continue to deliver on these promises in the years to come.”
According to figures released by the Bangladesh Telecommunication Regulatory Commission, the total number of mobile phone subscribers currently stands at 42.04 million. The six mobile phone operators added 1.7 million new customers in May 2008, of which, Grameenphone's alone added 980,000.
“The recent successful Grameenphone‘Stay Close’ brand campaign coupled with the good value propositions and expansion of the sales and distribution footprint around the country, greatly contributed in attracting new customers,” noted the Grameenphone CEO.
Starting its operations on March 26, 1997, the Independence Day of Bangladesh, Grameenphone has the largest network with the widest coverage in the country.
The Grameenphone network currently has more than 11,000 base stations in operation in over 6,200 locations, bringing almost the entire population under its coverage in all 64 districts. The network is also fully EDGE/GPRS enabled, allowing Grameenphone subscribers to access the Internet from anywhere within its coverage area.
Winner of three GSMA Global Mobile Awards for providing unique services, Grameenphone has been a pioneer in introducing innovative products and services in the local market.
It was the first operator to introduce the prepaid service and the international roaming service in 1999, the WAP service in 2000, EDGE service in 2005, launched the youth brand djuice also in 2005, Business Solutions for the business segment in 2006 and Blackberry solutions in 2008 among many others.
Grameenphone has always been committed to provide quality after-sales service to its customers. It set up the country's first 24-hour Call Center in 1999. The Call Center (121) capacity was further expanded while operations of the existing 600 Grameenphone Service Centers located in almost every Upazilla (sub-district) were strengthened during the year. In addition, there are 82 flagship Grameenphone Centers in operation around the country, to provide all sales and after-sales services under a single roof.
The company has so far invested more than BDT 111 billion to build the network infrastructure since its inception on March 26, 1997, including BDT 35.8 billion in 2007 alone. It has also been the largest tax payer in recent years with the cumulative contribution to the National Exchequer standing at over BDT 101 billion, including BDT 34 billion in 2007.
Corporate Communications
Grameenphone Ltd.
Phone: 9882990
email: info@grameenphone.com